- Ford will build an all-new Edge utility vehicle for global
markets at its Oakville Assembly plant, near Toronto, and export to more
than 60 countries
- Adding a new global product at Oakville follows Ford’s C$700
million investment in the plant to make it one of the most competitive
and advanced global manufacturing facilities in Canada, while preserving
2,800 jobs
- Edge Concept, now on display at the Canadian International Auto
Show, strongly hints at the technology, dynamic design and premium
craftsmanship that will define the next generation of global utility
vehicles from Ford
TORONTO, Canada, Feb. 13, 2013 - Ford of
Canada’s Oakville Assembly plant will build the all-new Ford Edge global
utility vehicle, shipping it from Canada to more than 60 countries as
demand for utility vehicles grows worldwide.
The Ford Edge competes in the global utility
segment, which grew 13 per cent year over year in 2013. Ford
outperformed the segment with 35 per cent growth and more than 1.2
million vehicles sold worldwide, and Edge production surpassed its 1
million vehicle milestone last year. The utility segment in markets
outside North America grew 112 per cent in 2013 and is forecast to grow
30 per cent in 2014, with utility sales expected to total approximately
600,000 vehicles this year.
“The decision to produce the all-new global Edge in
Canada is proof that Canadian manufacturers can compete, and win,
globally,” said Dianne Craig, president and CEO, Ford Motor Company of
Canada, Ltd. “We’re ready to showcase Oakville Assembly’s commitment to
craftmanship and advanced manufacturing to deliver what our global
customers want and value -- a high-quality vehicle with class-leading
design, fuel efficiency and performance.”
Ford announced in September a C$700 million
investment at Oakville Assembly to expand the plant’s manufacturing
capability to meet surging global demand and preserve more than 2,800
jobs. Oakville Assembly manufactures Ford Edge and Ford Flex, as well as
Lincoln MKX and Lincoln MKT.
“Oakville is vital to Ford’s global manufacturing
system as we prepare to launch more vehicles this year than ever
before,” said Joe Hinrichs, Ford president of The Americas. “The
Oakville facility will offer world-leading flexibility, enabling us to
react quickly and efficiently to shifts in consumer demand here in North
America and around the globe.”
Ford’s global utility portfolio spans small, medium
and large vehicles – from the compact EcoSport to midsize Explorer and
full-size Expedition – to fit the needs of consumers around the globe in
various life stages.
Ford will provide customers with more choices in
2014 as it plans an unprecedented product year launching 23 vehicles
globally – 16 in North America, including the all-new global Edge.
Visitors to the Canadian International Auto Show
will get a glimpse of the new Ford Edge Concept vehicle at the Ford
stand, including a preview of automated driving options Ford is
developing. These include:
- Fully assisted parking aid: Automatic parking technology allows for control from inside or outside the vehicle
- Obstacle avoidance: Automatically steers around an object when
the driver does not; if the driver fails to react, the system will
automatically steer and brake to avoid a collision
- Adaptive steering: The next step in steering technology leads to improvements in both low- and high-speed driving situations
In addition, Ford Edge Concept features fuel-saving
technologies such as Active Grille Shutters, Auto Start-Stop and an
innovative air curtain, which manages airflow around the front wheels to
enhance aerodynamic efficiency.
Edge Concept will be on display at the Ford booth Feb. 14-17, 2014.
Source: FordMotorCo
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